Job Highlights

• Digital Marketing/Performance Marketing Specialist
• SEO, SEM, Social Media, GDN, Programmatic channels
• Double pay + Performance bonus + Regional exposure

Job Description

We’re hiring an all-rounded Senior Digital Marketing Specialist with solid hands-on experience in SEO/SEM is playing an important role in the company.  You will be spearheading the SEO functions as well as online advertising and performance analysis tasks. In addition, providing insights and strategies to achieve the business goals by optimizing the ads and campaigns.


What are your key responsibilities?

• Perform SEO tasks including execute, optimize, manage, and track SEM campaigns by setting relevant keywords and optimizing ads regularly to make an adjustment, improve quality score, improve CTR, and increase conversion rate.
• Plan & execute online advertising and retargeting channels such as SEM, Display Channels, Social Media Channels, Programmatic Channels, EDM, GDN, Facebook etc.
• Assist in the strategic planning of the overall performance marketing channels.
• Prepare reports, analyze data and track the performance of ads campaigns and adjust/give insight to achieve the agreed objectives.

Who are we looking for? 

• Bachelor’s Degree in Marketing/E-Commerce/Journalism or relevant disciplines.
• At least 4 years of working experience in the related field is required for this position.
• Able to read and write in English and Mandarin (liaise with HK/CN counterparts).
• Strong knowledge of SEO.
• Strong knowledge in online marketing tools, including Google Adwords, Google Search Console, Google Analytics, Baidu, etc.
• Mature and pleasant personality with good communication skills.
• The candidate must be a team player, have flexibility, and positive ‘can do’ attitude.
• Attentive to details, multi-tasking with good organizational skills, able to work independently.
• Candidates with both Global and China exposure will be an added advantage.